NooBaa storage is the most agile and lowest-TCO storage architecture ever invented, reducing costly lock-in and providing the experience of public cloud in an enterprise-managed solution. NooBaa targets retention-oriented workloads such as Splunk, general archival, biotech, GIS, media, and content distribution.

Using advanced machine learning and IOT concepts, NooBaa ensures reliability and performance across any host resources available to the enterprise, including public or private hosts, fast and slow, large and small, virtual and physical, including shared hosts with underutilized capacity. NooBaa's novel control-plane design takes advantage of that heterogeneity to optimize for reliability, performance, security, and economics. NooBaa uses its agility to deploy far more easily than typical storage systems, and is typically online 15 minutes from initial download.

NooBaa's fast provisioning, elasticity, hardware independence, and pay-as-you-go licensing emulate the easy customer experience as the public cloud, while avoiding the security and lock-in risks. While improved agility accelerates IT responsiveness to application owners, the infrastructure-agnostic architecture dramatically reduces initial cost, operational cost, setup headaches, and migration costs compared to existing SDS solutions. Whereas existing NAS and object storage systems require monolithic infrastructure deployments, rigid configurations, and complex administration, NooBaa storage can be invoked in minutes with no up-front cost, self-optimizes with minimal intervention, and customers are free to incorporate new technologies and cloud strategies at any time into the system, reducing future risk to the enterprise.